XU Xiaolong
Associate Professor of Marketing
School of Business Administration,
Shanghai Finance University,
No. 995 Shangchuan Rd, Shanghai.
Tel: (86-21)50218033
Email:Xuxl@sfu.edu.cn
AREAS OF INTEREST
Teaching:Marketing;Marketing Research; Finance Marketing; Marketing Channels
Research:Internet Marketing; Brand, Finance Marketing
EDUCATION BACKGROUND
Shanghai Jiaotong University, Marketing, Ph.D. 2009
EXPERIENCE
Full Time:
Shanghai Finance University, 2008—Present
Fujian Auditor Center, 1999-2002
Cources Taught:Marketing;Marketing Research; Finance Marketing; Marketing Channels
PUBLICATIONS
Xu Xiaolong. Designing and Optimizing Searching Mechanism of Shopping by Comparing Price Based on Shopbot, Journal of Shanghai Jiaotong University, Vol.42, No.9, Sep.2008: 1529-1533.
Xu Xiaolong. Huang Dan. Interaction of Consumers in Virtual Community: the Case of Mobile Phone Forum of Tianya Community. Journal of Marketing Science, Vol.6, No.2, June.2010: 42-56.
